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Heart & Sole

Black Forest Gummies wanted to pay homage to their name and do something good for our nation’s forests. While they made a commitment to planting 1 million forest trees per year, they still wanted parents of young kids to understand their dedication to saving forests and feel as though they too were part of the solution.

Kids' Crocs with soles made of pressed tree seeds was the answer. So when kids go out and play, they are planting tree seeds with every step, skip and romp they make.

GUMMIES
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HASBRO

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